Coca-Cola Olympic Torch Relays

Coca-Cola Expedition 206

UN Foundation, Nothing But Nets

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Client:

Brief:

Create and execute innovative experiential programs to help generate informed, committed donors and ambassadors for the campaign to save lives by preventing malaria.

Result:

Since 2009, we informed 172,920 people and joined 14,875 new people to the campaign, leaving 843,745 lasting impressions as the eco-friendly bus rolled into US Major League Soccer Markets. To date, we have positively affected the Nothing But Nets campaign to help raise $30 million, distributing 3million bed nets to protect families in Africa from malaria.

 

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