Nothing But Nets partners with ignition to create and execute innovative experiential programs to help generate informed, committed donors and ambassadors for the campaign to save lives by preventing malaria. Chemically-treated bed nets can reduce incidences of malaria by up to 90%. Tasked to build and activate an outreach and engagement strategy to deepen reach in the US and expand the brand through strategic activations. In each market, ignition hits the streets, transportation stations, museums, and other public areas with the message Malaria Kills, Send a Net, Save a Life.